Graphic Designer · 8+ Years · Nashville, Tennessee

Viktoria Coffey

“I love when a thoughtful process and good design come together — making the work flow smoothly and the content look its best.”

I’m a graphic designer with agency and in-house experience creating publications, presentations, branding, and marketing materials. I care as much about how the work gets done as how it looks, with hands-on experience organizing feedback, managing revisions, and making sure the final piece is accurate.

Available for remote, full-time design roles with in-house marketing and creative teams

See the work Get in touch

Portfolio · 2026

01 — Editorial & Publication

Tennessee CPA Journal

Tennessee Society of Certified Public Accountants

Two-page spread of the TSCPA 2025-28 Strategic Plan with mission, vision and priority areas — Strategic plan spreadSpread

Membership and Professional Development infographic spread with member counts and CPE statistics — Membership & CPE infographic spreadInfographic

Feature spread titled AI in Accounting: From Risk to Revenue — Feature — AI in AccountingSpread

Meet the Memphis Chapter President interview spread beside a Renew Your Membership ad — Chapter profile & membership adSpread

Spread with CPE Summer Showcase and Accounting Scholarships ads facing the table of contents — House ads & table of contentsSpread

02 — Brand Identity

LightForce Therapy Lasers

Brand identity & guidelines · Wax Eloquent, 2019

Role: Brand identity design — logo system, palette, type, pattern, icons, applications
Deliverable: 15-page brand guidelines plus web, social, and print mockups
Tools: Illustrator, InDesign, Photoshop
Industry: Medical devices — deep tissue laser therapy

The challenge

A therapy-laser company needed an identity that felt hopeful to patients and credible to the clinicians who buy the equipment.

The approach

The tagline Light Heals became the mark: a quartered ring, a green-to-orange gradient, and a halftone pattern that reads as light in motion. Rift Bold Italic headlines, Objektiv body, and a line-icon set for treatment areas.

What shipped

Logo lockups, five-color palette, typography, voice, photography direction, and mockups for web, Facebook, and print ads.

Tempo TealGreat GreenOrange ParrotDawn WonderDark Grey

Logo — letterpress mockupIdentity

Brand core — name, tagline, purposeGuidelines

Design system — mark, pattern, iconsGuidelines

Logo lockupsGuidelines

Color systemGuidelines

Campaign imagery — Deep Tissue Laser TherapyPhotography

LightForce website homepage mockup on an iMac — Website mockupDigital

LightForce Facebook page mockup on a laptop — Facebook mockupSocial

Three LightForce flyer ads: Stop the Pain, The Time With Your Patients Is Valuable, Light Heals — Flyer ad seriesPrint

03 — Presentation Design

Innovation Strategy Workshop

TSCPA Board of Directors

Overview of the Innovation Strategy presentation showing eleven slides including executive summary, pathway diagram, scenario tables and voting slide — Full deck overviewDeck

Selected figures have been obscured in these samples.

04 — Editorial & Publication

Second Harvest Annual Report

Second Harvest Food Bank of Middle Tennessee · 2019–2020

Second Harvest 2019-2020 Annual Report cover and back cover with a photo grid of volunteers and community members — Cover & back coverPrint

Pandemic Response spread with photographs, pull quote, and statistics — Pandemic Response spreadSpread

05 — Web Design

Tri-Star Title Co.

Title, closing & escrow services · Middle Tennessee

Full-length view of the Tri-Star Title Co. homepage — Full homepageWeb

06 — Web Design

Weston Wax

Personal brand site · business leader & speaker

Full-length view of the Weston Wax homepage — Full homepageWeb

07 — Campaign & Print

Accounting Scholarships

Educational & Memorial Foundation of TSCPA

08 — Illustration & Merch

#FutureCPA Stickers

TSCPA student outreach · die-cut sticker series

Sheet of colorful round die-cut stickers with accounting puns for TSCPA student outreach — Sticker seriesPrint

09 — Social Media

Belle Aire Baptist Church

Event, speaker & program graphics

10 — Print Advertising

Arcosa Marine

Industrial & B2B trade advertising

Capabilities

What I do

Editorial

Publication design

Covers, feature layouts, department systems, infographics, and advertising for recurring print and digital publications.

Presentation

Decks that decide things

Board and leadership presentations built natively in PowerPoint — diagrams, tables, and voting slides that stay editable.

Identity

Branding

New brand identities and refreshes of existing ones, carried consistently across print and digital.

Campaign

Print & digital advertising

Trade ads, flyers, and campaign pieces — membership drives, events, professional development.

Social

Social media graphics

Post families that give each message a clear focus while keeping the organization recognizable in the feed.

Web

Web & email

Website design with attention to layout, navigation, and brand continuity; email marketing campaigns and templates.

Motion

Motion graphics

After Effects animation for digital and social — movement that supports the message instead of decorating it.

Quality

Proofing & QC

Organized feedback, tracked revisions, and checks on content, typography, layout, and brand consistency before delivery.

Adobe InDesignIllustratorPhotoshopAfter EffectsAcrobatPowerPointMicrosoft 365WordPressEmail marketing platformsTemplate builds in Canva & Adobe Express on request

About

I like making complicated things clear.

I’m a graphic designer with more than eight years of agency and in-house experience across editorial, presentation, brand, print, digital, and web design. Born in Ukraine, I’ve called the U.S. home for 27 years. I live outside Nashville with my husband and our three dogs.

I’m detail-oriented in both the work and the process. I enjoy organizing feedback, managing revisions, and helping projects move smoothly from first draft to final delivery. Outside work, I’m usually making art, trying a new recipe, or finding another project to start.

Education: BFA, Graphic Design — MTSU, 2018
Experience: Agency & in-house, 8+ years
Based: Shelbyville, TN · Nashville metro
Open to: Remote, full-time · U.S. teams

Nov 2021 – Present

Graphic Designer

Tennessee Society of Certified Public Accountants

Lead the design and production of the 48-page Tennessee CPA Journal, published six times annually and distributed to approximately 10,000 readers; create covers, article layouts, infographics, and advertisements.
Design and optimize email campaigns, using A/B tests of subject lines and send times to identify stronger-performing messages and delivery windows.
Manage the organization-wide communications calendar and proofing workflow, coordinating content, approvals, revisions, and deadlines directly with every department.
Create integrated campaign materials for conferences and student outreach, including email promotions, social graphics, postcards, agendas, sponsor signage, promotional materials, and branded merchandise.
Build leadership presentations, create website page mockups, make ongoing website updates, and manage print production directly with vendors from final proof through printer delivery.

May 2018 – Nov 2021

Senior Graphic Designer

Wax Eloquent

Created brand identities, print materials, and digital graphics for clients across a range of industries.
Designed websites with attention to layout, navigation, and a consistent brand experience.
Developed visual concepts for new brands and refreshed existing designs across print and digital.

2018

Bachelor of Fine Arts, Graphic Design

Middle Tennessee State University

Viktoria Coffey

A few projects I’m proud of.

Tennessee CPA Journal

LightForce Therapy Lasers

Innovation Strategy Workshop

Second Harvest Annual Report

Tri-Star Title Co.

Weston Wax

Accounting Scholarships

#FutureCPA Stickers

Belle Aire Baptist Church

Arcosa Marine

What I do

Publication design

Decks that decide things

Branding

Print & digital advertising

Social media graphics

Web & email

Motion graphics

Proofing & QC

I like making complicated things clear.

Graphic Designer

Senior Graphic Designer

Bachelor of Fine Arts, Graphic Design

Let’s work
together.

Viktoria Coffey

A few projects I’m proud of.

Tennessee CPA Journal

LightForce Therapy Lasers

Innovation Strategy Workshop

Second Harvest Annual Report

Tri-Star Title Co.

Weston Wax

Accounting Scholarships

#FutureCPA Stickers

Belle Aire Baptist Church

Arcosa Marine

What I do

Publication design

Decks that decide things

Branding

Print & digital advertising

Social media graphics

Web & email

Motion graphics

Proofing & QC

I like making complicated things clear.

Graphic Designer

Senior Graphic Designer

Bachelor of Fine Arts, Graphic Design

Let’s worktogether.

Let’s work
together.